Lead Digital Campaigns Coordinator

  • Location: West Yorkshire
  • Job Type: Contract
  • Discipline: Sales and Marketing
  • Posted: 23 May 2023
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Lead Digital Campaigns Coordinator
£15.50ph DOE
Leeds/hybrid working
An exciting opportunity has arisen for a Digital Campaign Coordinator to join a large Retail company!
As a Coordinator, you will be part of the fastest-growing business within the company and one of the industry leaders.
 Reporting into the Digital Campaigns Manager, this role is responsible for delivering monetised media on the website. 
As well as the delivery of personalised sampling and sampling through HSCs. You will be the ‘gatekeeper’ of the website, ensuring funded media is fit for purpose & relevant for the customer, as well as managing projects to improve processes and analysis and campaign activity. You will have great opportunities to build relationships with stakeholders all over the business as well as externally. 

Key responsibilities

  • Be the gatekeeper of all digital media ensuring all changes are captured & briefed out in a timely manner
  • Work collaboratively with wider team to ensure implementation of at least 99% of funded activity delivered on site – on time, accurately & on brand
  • Quality check all briefs and assets to ensure activity is compelling & relevant for customers
  • Develop a thorough understanding of the company toolkit, guidelines & ensuring media is ‘right first time' to land
  • Be the first point of contact for stakeholders with day-to-day queries, WOW sessions and campaign performance queries
  • Manage regular site checks to ensure all activity has the right customer journey
  • Coordinate and prioritise workload to meet the urgent queries
  • Ensure autopsy and analysis of activity and carry forward learnings
  • Provide weekly updates to Digital Campaigns Manager on implementation score and sales
  • Seek out opportunities to further understand media placements performance at a broader level
  • Facilitate and uncover new opportunities to declutter the site or increase the value of existing media options
  • Support the Digital Campaigns Manager in reviewing and refining ways of working, updating processes where required to drive efficiency
  • Ensure all essential documents and tools for the job are kept up to date & accurate
  • Support the Digital Campaigns Manager with other reasonable requests
  • Role model with the company beliefs & demonstrates cultural awareness


Key skills

  • Attention to detail
  • Self-motivation
  • Being a team player
  • Organisation & critical path management
  • Ability to re-prioritise when required
  • Proven track record of operational and executional excellence
  • Strong communication skills – good ability to engage stakeholders & knowing when to escalate
  • Commercial acumen
  • Project/Process/Change Management
  • A track record of working with and managing agencies
  • Working knowledge of Excel
  • Analytics & evaluations
  • Willing & adaptable to new computer systems
  • Interest in e-Commerce /Online Marketing

Key relationships with this role are with the following teams:

  • Online Trading, Category Execution & Merchandising
  • Events & Activity
  • Media Development team
  • Development & Analytics
  • Data Science and Optimisation
  • Digital Campaigns Design team
  • Legal and nutrition team
  • External agencies

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